February in Bansko is the month when the snowy peaks of Pirin are kissed by the aroma of heavy red wine and romance. The town under Todorka traditionally unites the two great holidays – the folk custom Trifon Zarezan and the world Valentine's Day, creating a unique atmosphere.
Докато очакваме с нетърпение да разберем каква изненада е подготвила Община Bansko за 2026 година, погледите ни се връщат към миналогодишния трогателен жест, който остави трайна следа в сърцата на местните жители и гости.
Memory of 2025: When love shines in gold
Last year, Bansko Municipality set an exceptionally high standard in celebrating family values. The focus was not only on young lovers, but on the example of resilience and dedication - the couples celebrating their „"Golden Wedding"“.
The exciting initiative
As part of International Marriage Week, 40 couples from the municipality who celebrated their 50th anniversary in 2025 were specially honored. The municipality surprised them with personalized greeting cards and bottles of selected red wine. wine – a symbol of the longevity of their relationship.
This gesture was met with immense joy and gratitude. Local authorities emphasized that the union of these people is an inspiration to the younger generations and a living example of a deep family bond that has survived half a century of trials.
What awaits us on February 14, 2026?
On the eve of this year's holiday, the question that worries everyone in the city is: „"How will they surprise us this time?"“.
Tradition dictates that the program be kept secret until the last moment, so that the effect is even stronger. Will there be a focus again on the "diamond" or "silver" anniversaries? Or will the Municipality organize a large-scale event on the central "Nikola Vaptsarov" square for all lovers and winemakers?
One thing is for sure – Bansko never disappoints when it comes to holidays. Events are expected to be part of the International Marriage Week (February 7-14), which is being held for the 15th consecutive year in Bulgaria and aims to promote stable family relationships.
How Bansko Celebrates: Wine, Skiing and Romance
Regardless of the official program of the municipality, the spirit of the holiday is felt in every corner of the resort. Here is how a typical Day of Wine and Love in Bansko:
- 🍷 Ritual pruning of the vines: Despite being a mountainous region, the tradition of Trifon Zarezan is strictly observed. Many local households and complexes in the Razlog region and the lower parts of Bansko organize a symbolic Zarezan, accompanied by live music and mulled wine.
- 🎻 Taverns and the festive atmosphere: On the evening of February 14, the taverns are packed. Live music, Macedonian songs, and crackling fireplaces create the perfect setting for both a romantic dinner and a noisy company celebrating wine.
- ⛷️ Love on the track: For more active couples, the celebration begins on the morning of Banderishka meadow. It is not uncommon to see skiers with heart-shaped balloons or even marriage proposals at the top of Todorka.
Tips for a Perfect Holiday: Envelopes and Reservations
If you are planning to spend the holiday in Bansko, you should be prepared. Since the date coincides with the active ski season, the restaurants are extremely busy.
Useful information for visitors
Envelopes: Most reputable restaurants and taverns offer special holiday menus. Prices for a set menu vary, but usually include a salad, a main course, a themed dessert, and a glass of quality wine. Check to see if the price includes a musical program.
Reservations: It is mandatory to make a reservation at least a week in advance. Places with a mountain view or fireplace fill up first.
Bansko manages to combine centuries-old Bulgarian traditions with modern luxury, making it the ideal destination for a double celebration. Whether you are toasting to a „Golden Wedding“, to new love, or simply to health and fertility, the magic of Pirin will make the moment unforgettable.
📅 Find accommodation in Bansko
Expect an update to the article as soon as the Bansko Municipality announces the official program for 2026!
English (UK)